🎙️ Season 8, Episode 7: “Amplify Your Voice in Politics” with Katrien Van den Broeck

Today I’m super happy to welcome Katrien Van den Broeck, a political communication and campaign expert with a deep passion for empowering women in politics.

Katrien’s journey has taken her from historian to journalist to political strategist, working in both European and national politics.

We dive into a powerful conversation about:

• 🎙️ Why being strategic and authentic is the key to building trust with the public.
• 🏛️ The challenges women face in politics and how to navigate the “opportunity trap.”
• 📢 How social media is shaping political communication, both as a tool for empowerment and a source of challenges.
• 📖 Katrien’s new book: Confronting the 10 Traps of Power: A Survival Guide for Women and Men in Politics and why it’s a must-read for anyone in leadership.
• 💡 Insights from the COVID-19 pandemic and beyond.
• 🤝 How men can support women in politics: A topic Katrien is exploring in her next book.

We also discuss Alliance of Her, the academy that has trained over 300 women – including ministers, MEPs, and party leaders – and how its work is shaping the future of politics.

P.S. If you’re looking for practical insights on leadership, visibility, and political communication, make sure to grab a copy of Katrien’s book and follow her work.